Peter Di Toro

Peter is responsible for the National Opera Studio’s communications, branding, website and marketing. He works closely with the Head of Philanthropy and the Chief Executive to ensure all communications reflect and augment the organisation’s vision and values.  

Peter brings a wealth of arts marketing experience to the Studio, having worked with orchestras, venues, record labels, festivals and artists. He joins the Studio from the Guildhall School where he led a nationwide branding project as part of the School’s new strategic plan to refocus its wide-reaching Guildhall Young Artists programme. Prior to this, Peter was Head of Marketing and Communications at the National Youth Orchestra of Great Britain, Marketing Executive for Classical Music at Barbican Centre and held marketing positions for numerous major and independent record labels, including Warner Classics, EMI Classics, Decca, Signum and Naïve.

Peter’s love (more of an addiction!) of singing — and opera in particular — began at the age of 11 when he was selected by the Royal Opera House to be part of the children’s chorus in John Copley’s iconic production of La Bohème, featuring a fresh-faced, up-and-coming star by the name of Roberto Alagna.  The production was subsequently filmed by the BBC and recorded on EMI Classics. 

Alongside his role at the Studio, Peter is an Arts Marketing Consultant and sings professionally for a number of choirs around the UK and abroad, including Collegium Vocale Gent, Gli Angeli Genève, Dunedin Consort, Polyphony and the Choir of the English Concert.

Peter loves running, travelling, good coffee and terrible jokes.